Achieve global operations Bridgestone restructures its overseas tire business system

The reporter learned from the Bridgestone system that as part of the global operating system that has been listed as a key project in the 2013 mid-term business plan, the company will reorganize the tire management business in China, Asia, and Oceania. At present, China, Asia, and Oceania operate as different Strategic Business Units (SBUs). In the future, through the integration of management and management, effective management resources will be used to strengthen the management system in emerging countries and realize global operations, so as to respond more quickly to the rapidly changing market environment.

The details are as follows:

1. Implementation matters:

(1) Expanded the scope of business responsibility of Bridgestone Asia Pacific Investment Co., Ltd. (hereafter referred to as "BSAP"), which is the Asian Pacific Ocean Tyre Business Management Company, to China and reorganized into Bridgestone, which governs China's tire business. China) Investment Co., Ltd. (hereinafter referred to as "BSCN") and BSAP's umbrella organization (hereinafter referred to as "BSCAP").

(2) According to the reorganization BSCAP's board of directors as follows, we will continue to operate from a globally optimal perspective and strengthen management.

1 Continuing to hold his current position from July 1st, concurrently serving as BSCAP position

2 Transferred to New Position on July 1st: Executive Director of Bridgestone Corporation

Bridgestone Asia Pacific Pte., Ltd. Dispatch (Director and COO)

3 Transferred to the new position on July 1st: Executive Director of Bridgestone Co., Ltd.

2. Execution date: July 1, 2014

The Bridgestone Group aims to achieve true multinational corporations and absolute absolute leadership in the industry. With the medium-term business plan as the operating center, it promotes strategic development and enhances the quality and speed of business reforms.

The Bridgestone Group currently has six geographically divided public institutions and two business units divided by commodities based on its own Strategic Business Unit (SBU) system. Through this reorganization, the regional business units will be divided into five countries: Japan, the Americas, Europe, China, Asia, Oceania, and Middle and Near East Africa.

News original title: Bridgestone restructures overseas tire business system

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